A Giant Google has finally to pay uncomfortable
amount to US$1.69 billion by The European Commission antitrust referring to
Google platform AdSense prevent other advertisers working on google search. The
European Commission concerned with AdSense for search as it was customised to
display only version of Google Search rooted in your site along with Google Ads
as a result. Since 2006 to 2009, Google has set up Google ads exclusively on
his own custom search engines therefore Google won’t crawl your site and come
up in the display any other ads like Yahoo ads. The Commission regarded that
the absent of any other ads besides Google ads as anti-competitive practice and
deemed as illegal under EU antitrust rules. (UP01/AT/23/Dec/2019)
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